Understanding the Early Years

Understanding the Early Years Campaign
UEY Pictou, Antigonish and Guysborough / Kids First Association

Understanding the Early Years is a government-funded "initiative that enables communities across Canada to better understand the needs of their young children and families so that they can determine the best programs and services to meet those needs." The marketing tools we developed were used to spread awareness of the study and encourage community involvement. The posters, brochures and newsletters were available in libraries, public health offices and other community centers.